How not to grow your social media following

Mar 7

There are several services available that allow you to buy 1,000 followers.

But you should never do this, for various reasons, many of which are outlined below.

You want followers that might convert to paying clients.

Bots will never do that.

Your money will be better spent investing in organic strategies for growing and nurturing an authentic audience.

While a large following can boost credibility, if your fake followers are found out, this will have the opposite effect.

Many active social media users are hip to the red flags.

A sudden spike in followers with very little engagement on posts is a good indicator that followers have been bought.

You won’t be foolin’ everybody.

Social media platforms are taking action against accounts that purchase fake followers.

Instagram has been known to remove fake followers or disable accounts.

Fake followers can harm your engagement rate.

They’re mostly inactive, and when your account lacks followers who engage with your content, this tells the algorithm your content is not valuable.

When the algorithm gives your content an unfavorable ranking, this can make it more difficult for your posts to reach REAL followers.

Building a solid following on social media takes time.

Pack your patience and invest in social media strategies that will positively serve your brand.

For social media support, contact the professionals at Coghill Communications.

You think you ran a Meta ad campaign, but you didn’t